Sound is just as important as flavor

For a foodie, the entire eating experience is important. In a shorter article, Time dives into the how the sound of a food–or a sound associated with a food can influence our perceptions of its quality, flavor or authenticity. Think a crisp apple, snapping off a candy bar square, a sizzling fajita, Italian music at an Italian restaurant. In each case, there’s a sound AND flavor perception that fills your mind.

Click to read at: Time

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